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Who is Dr. Elliot Justin

Dr. Elliot Justin, CEO and Founder of FirmTech

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Dr. Elliot Justin is a disruptive innovator in men’s sexual health and digital medicine. As a seasoned emergency room physician turned entrepreneur, he founded FirmTech, creator of the TechRing—a smart wearable device that tracks nocturnal erections and cardiovascular function. With over 40,000 erection cycles logged, the TechRing is redefining how men monitor sexual health, heart risk, and hormone levels from home. Nicknamed the “Erection King,” Dr. Justin has also founded six healthcare companies, including one of America’s first telemedicine networks. He is now leading a national conversation on destigmatizing men’s health with humor, empathy, and data.

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